Since Lionel Messi arrived at Inter Miami, Major League Soccer hasn't been the same. The Argentine landed in the United States in July 2023 and has since completely changed the landscape of the competition. He hasn't only elevated the level on the field, but he has also turned every match into a global spectacle.
With his presence, the league has multiplied its media impact, stadiums fill up every matchday, and even Apple TV has seen a surge in subscribers thanks to the "Messi Effect." But the most impressive thing is what he has achieved on the field.
In his first full season, Messi has already lifted two titles: the Leagues Cup and the US Open Cup, being decisive in both tournaments. Additionally, he is on track to break all scoring and assist records in Inter Miami's history. He currently has 28 goals and 21 assists in just 35 matches.
A Team Built to His Measure
But Messi doesn't only play, he also designs; since his arrival, he has been key in the team's composition. He convinced two old friends, Sergio Busquets and Jordi Alba, to join the project. Both are now essential pieces in Masquerano's scheme.
He has also supported the arrival of Uruguayan Luis Suárez, who, after leaving Brazilian Gremio, has reunited with Messi in Florida. The connection between them remains lethal, as in their best days at Camp Nou.
With these reinforcements, Inter Miami has become an unstoppable team in MLS. The Messi-Suárez-Campana trio is among the most feared in the championship. This is complemented by a solid block with experience, young talent, and the natural leadership of the '10'.
The Messi Effect: Soccer, Marketing, and New Challenges
Off the field, Messi has changed the club's culture, professionalizing all aspects, from training to marketing. Inter Miami's pink jersey is already one of the best-selling in the world. The club has gained thousands of followers on social media and is a regular feature in international media.
David Beckham, the club's co-owner, has allowed Messi to have a say in key decisions. The goal now is clear: to win the MLS Cup this season and build a dynasty that marks an era in North America.
For that, Leo has a new obsession: to continue strengthening the team with young European talent.
Messi's Advice to a Young Barça Star
In recent weeks, it has come to light that Messi has been in contact with a figure who hasn't had the desired continuity at FC Barcelona. A player who had everything to succeed but hasn't managed to shine under Xavi or Flick.
After a failed loan and irregular performance, the young forward has been displaced by the emergence of Lamine Yamal and the consolidation of Ferran Torres. His future at Barça looks increasingly bleak.
Leo knows him well, he saw him shine in his first steps as a professional and believes he still has a lot of soccer to give. That's why he has recommended a radical change of scenery. A new stage where he can regain confidence, without so much pressure and surrounded by legends to accompany him.
The player in question is none other than Ansu Fati. The one who was the heir to Barça's '10' has accepted that his cycle at Camp Nou might be coming to an end. After returning from Brighton without many minutes and without regaining his best level, he sees a new beginning favorably.
Messi has convinced him. He has made him see that he can be reborn in a different environment, without the media spotlight of Europe, but with a competitive, ambitious team surrounded by great friends.
If all goes as planned, Ansu Fati will be an Inter Miami player this summer. There, Messi awaits him with open arms and the promise of bringing back his joy for soccer.