In Barcelona, they know that sooner or later they'll have to face a generational change in their forward line. Although Robert Lewandowski will remain the starting "9" next season, his contract is already entering its final stretch. In addition, his performance, affected by age, raises doubts about his continuity beyond that date.
That's why Joan Laporta has given the green light to start making moves to secure a reliable replacement. The blaugrana president, together with the sporting management, wants to avoid improvisation and has a clear goal: to sign a forward who will make history at the New Camp Nou. With that vision, a long-term planning process has already begun to have everything finalized by 2026, when the revolution in the attack is set to take place.
Alternatives on the table
According to the latest reports, Laporta already has three names on his list that fit the desired profile: Erling Haaland, Alexander Isak, and Julián Álvarez. Obviously, Haaland's case is the most high-profile and also the most complicated, although he's considered Lewandowski's ideal successor due to his physical power, goal-scoring ability, and youth. Although his signing would be around €150 million and his salary is extremely high, Barça doesn't rule it out if it manages to stabilize its finances.
Meanwhile, Alexander Isak, Newcastle's forward, is a more accessible option, and Hansi Flick is very fond of him for his speed, technique, and ability to link up with teammates. At 25 years old, he has shined in the Premier League and his style would fit in a team with young players like Lamine Yamal or Pedri. That's why Deco is already closely monitoring him as a strategic option if Newcastle fails to qualify for European competitions in the coming seasons.
Laporta and Lewandowski's favorite
The name that currently generates the most consensus at the Catalan club is Julián Álvarez. The Argentine, who currently plays for Atlético de Madrid, stands out for his versatility and intensity. Both the blaugrana president and the Polish forward see him as a very versatile profile, which makes him a very attractive piece for Barça in the future.
No wonder: his profile fits the modern style of the Catalan club, dynamic and with multiple attacking options. In addition, his age and international experience make him a safe bet if his availability in the market is confirmed. His signing will depend on how his contractual and sporting situation with Atlético develops in the coming months.