The season is just beginning and the spotlight is already on several key names in Spanish soccer. One of them is Julián Álvarez, who started La Liga with Atlético de Madrid, leaving his mark with a stunning goal against Espanyol. His ability to show up in crucial moments and his ambition to compete at the highest level mean that he's being closely watched by major clubs looking to strengthen their attack.
Meanwhile, Barcelona is continuing its medium-term planning process. Robert Lewandowski remains an undisputed leader in the box, but his contract is nearing its final stretch and the demands of his position require the club to consider a replacement. Flick and the sporting management are clear: the future of the attack can't be improvised, but must be built with a profile that fits both in footballing and competitive terms.
Getting closer to becoming a real option
It's in this context that the Argentine striker's name is gaining momentum. At Barça, they know that if Atlético de Madrid fails to take a step forward in the fight for titles, Julián Álvarez's exit door could open. The player isn't willing to settle for a project that doesn't guarantee him a chance to compete at the European elite, and that desire brings him onto Barça's radar as a strong candidate.
His profile fits perfectly with what Flick wants for the future. Julián is a forward capable of adapting to different roles: he can play as a reference in the box, link up in tight spaces, or create openings. That versatility makes him an ideal complement to established players like Lamine Yamal or Raphinha.
In addition, his experience in the Premier League and with the Argentine national team strengthens the idea that he's ready to lead a top-level attack.
Decisive year at Atlético de Madrid
The current season will be key in defining his next steps. Julián arrives after a campaign in which he didn't manage to win any titles, something that weighs on his personal ambition and that of those around him. His inner circle has already hinted that there won't be another season without fighting for major goals.
If those expectations aren't met, the future could take a different direction.
Meanwhile, in Barcelona, they're taking a patient approach. There are no open negotiations or immediate moves, but Deco and his team are staying alert. The plan is clear: Lewandowski remains the short-term reference, but the need to think about a replacement means Julián is highlighted as a priority.
The right moment will come when the striker shows signs of seeking a change, and Barça will be ready to make a move.