Barça is clear that its next big move in the market must be in the attack. Robert Lewandowski turns 37 this summer and, although he is still performing, his time is nearing its end. That's why the sporting management has activated a plan that aims very high and leaves no room for mistakes.
The Polish striker scored 42 goals last season, showing that he is still in shape. But his contract ends in 2026 and his continuity beyond that date is uncertain. Hansi Flick and Deco are already working with the hypothesis of replacing him starting that summer, with no improvisation.
The goal is to find a young, powerful number 9 with the ability to mark an era at the club. They are looking for a profile that not only guarantees goals, but also fits Barça's style. Not just anyone will do: the bet must be ambitious, strategic, and planned for the long term.

Julián Álvarez ruled out, liked but not fully convincing
For months, Julián Álvarez has been one of the names most linked to the blaugrana club. His versatility, experience in Europe, and youth played in favor of his candidacy. But in recent weeks, his name has lost strength within the offices at Camp Nou.
Flick appreciates his ability to adapt to different attacking roles, but he is looking for a more specific profile. Barça needs a pure center forward, with presence in the box and a constant goal-scoring instinct. Although Álvarez delivers in many aspects, there are doubts about his impact as the main reference.
That's why Deco has started to explore more ambitious avenues. The ideal scenario is to find a player who, in 2026, can take on the offensive leadership from minute one. Someone who commands respect and challenges opposing defenses just by stepping onto the field.
A difficult operation, but not impossible
The presidency is working on a financial plan designed for that major signing that could change everything. Lewandowski's departure would free up a very high salary and make it easier for a new offensive leader to arrive. In addition, the club hopes to close several key sales in the coming months.
Joan Laporta believes that in 2026 Barça will be in an economic position to take on a world-class signing. Everything depends on sporting performance and on meeting certain income and spending control targets. If the context is favorable, Barça wants to make a historic move.
That plan has the approval of Flick and Deco, who consider that the future of the project depends on a new "killer." The striker's name has already been decided, and although signing him would be a titanic operation, no one at the club is ruling it out. In fact, they are already considering ways to negotiate his departure.

The most desired striker on the planet
The footballer's contract situation could also play in Barça's favor if the context changes. Although his current team recently renewed him, there are release clauses if certain sporting conditions are met. His personal desire will also be key in the outcome.
At the blaugrana club, they believe that if his team doesn't win major titles, the striker will look for new challenges. The Barça option attracts him because of its history, play style, and the possibility of leading a young and ambitious project. It will not be easy, but the door is not closed.
The chosen one is none other than Erling Haaland, the great dream of Barcelona fans for the post-Lewandowski era. If everything goes as Laporta and Deco hope, the best number 9 in the world could land at Camp Nou in 2026. A monumental operation that is already underway behind the scenes.